I was sitting at the laundromat last night, reading a book, when I heard a familiar song over one of the TVs. A nice little acoustic guitar intro... and yeah I recognized it almost right away: Bishop Allen's "Click Click Click Click".
It was on a camera commercial. Which, really, seemed a natural for the song (lyrics: "Take another picture with your click click click click camera.") It was a Sony commercial to be precise. And wow, talk about exposure: here they were on an ABC commercial break in primetime.
I'm now at the point in my life where I don't see this as selling out - same goes for Tay Zonday and Dr Pepper. Rather I hope that they take the money they got and put it to good use, and/or see it as a way to further their craft. Really!